Job description

Associate Director of Marketing & Communications

Baltimore Center Stage (BCS), a LORTB theater, recently launched its 60th anniversary season and is amid significant cultural transformation toward a thrilling vision for the next sixty years. Under the artistic leadership of Stephanie Ybarra, BCS is building on a legacy of innovation and inclusion by centering the civic and catalytic nature of theater as an art form. The Associate Director of Marketing & Communications will oversee the box office, front of house and accessibility services for Baltimore Center Stage. The position will play a leadership role in the newly restructured Marketing and Communications department, shifting toward a holistic approach to engaging stakeholders.

Hiring Process: Send cover letter, resume, and references to

adminjobs @centerstage.org, and please put Associate Director of Marketing and Communications in the subject line. Selected applications will receive interviews. The start date for this position will be negotiated based on availability. Interviews will be conducted on a rolling basis and will include conversations with the Senior Marketing and Communication Strategist as well as select members of the box office team.

Compensation: Salary is $70,000 per year plus standard company health benefits and paid time off. This is a year-round exempt position and is not eligible for overtime, and BCS is a hybrid work environment.

Key Responsibilities (included but not limited to): The Associate Director of Marketing & Communications will focus on building a holistic approach to external messaging around sales, donations, audience development and civic engagement. They will work in a growing, fast-paced department that serves the programmatic activity of the entire organization. As the primary lead for BCS’s Digital Marketing initiatives, the Associate Director of Marketing & Communications will lead content development, digital strategy, and data analysis across multiple channels, with an eye towards maximizing deepening engagement, expanding brand awareness, and generating revenue. This position reports to the Chief Marketing & Communications Officer.

Website and Digital Marketing

• Manage box office personnel, including hiring, training and ongoing support needs

• Email Marketing: Drafting, editing, and routing emails; editing and resizing graphics as necessary
• Social Media Management: In collaboration with Communications Manager, ideate creative social media content that elevates BCS' institutional brand and communicates information on upcoming events
• Website Administration: In collaboration with Associate Director of Audience Experience and the Data Team, ensure BCS' website is up to date and refreshed with current information
• Collaborate with programming departments on executing strategic positioning for all BCS activities

Project Management & Data Analysis

• Oversee and track advancement of Marketing projects in BaseCamp, adjusting timelines and coordinating approvals as needed
• In collaboration with Graphic Designer, organize, coordinate, and route design assets for creation and approval
• Build data and analytic reports in Tessitura, Google Analytics, and Prospect2, and use insights to inform and evolve marketing strategy

Audience & Community Engagement

• Collaborate with Associate Director of Audience Experience to align external messaging with customer service functions
• Supervise Communications Manager in building and maintaining authentic relationships with external stakeholders

Institution

Participate in the activities of the Marketing Department as a responsible, engaged and informed advocate for the health of Center Stage, by supporting with time and energy, building wide events to advance our mission and its goals.

Key Competencies

• Cultural Competency: An understanding of Antiracism and Anti-Oppression principles and practices, and the ability to interact effectively with people of different cultures and socio-economic backgrounds.
• Project Execution: The ability to employ high attention to detail to operational aspects of a project, the ability to manage multiple competing priorities, and the ability to follow through on a project.
• Digital Marketing: Proficiency and interest in digital marketing management, including email, web, social media, and data analytics.
• Communication: The ability to communicate transparently and effectively across mediums with an emphasis on interpersonal communication.
• Relationship Management: Excellent social and collaborative skills with an emphasis on building and maintaining meaningful and reciprocal relationships.
• Relentless Curiosity: The ability to productively question the status quo and engage in solution-oriented, systems-thinking.
• Time Management: The ability to efficiently manage time, effort and decision-making skills across various programs and departmental operations.
• Specialized Knowledge: Proficiency (or willingness to develop proficiency) with Basecamp (Project Management), Photoshop (Graphic Design), Tessitura (CRM), Prospect2 (Email) and Wordpress (Web) a plus.

About Baltimore Center Stage:

Designated the State Theater of Maryland in 1978, Baltimore Center Stage provides the highest quality theater and programming for youth, families, and all members of our community under the leadership of Artistic Director Stephanie Ybarra. BCS ignites conversations and imaginations by producing an eclectic season of professional productions across two main stages and an intimate 99-seat theater, and through engaging and inspiring community and education programs. Everything we do at BCS is led by our core values—chief among them being Access For All. Our mission is heavily rooted in providing active and open accessibility to our Mainstage performances, as well as education initiatives and community programming to everyone regardless of barriers, be it financial, racial, orientation, or other.

Job Type: Full-time

Pay: $70,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday
• Weekend availability

Ability to commute/relocate:

• Baltimore, MD 21202: Reliably commute or planning to relocate before starting work (Required)

Work Location: One location

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