Responsible for the achievement of the location business plan objectives and fulfilling the expectations of all stakeholders (owners, customers, and employees). Provides leadership in evaluating, allocating, and managing human, physical and financial resources for the location. Sells new and used agricultural, commercial worksite and turf equipment to new and existing customers. Manages sales functions including the implementation of a defined sales process and coaching and development of sales, service and parts professionals. Provides leadership guidance by creating a positive, team-oriented work environment that optimizes profitable business growth, personal employee growth, and thoroughly satisfied customers. Consistently exhibits Midwest Machinery Company’s core values of Commitment, Passion, Progressiveness, Integrity, and Value Delivery.

Responsibilities:

Location and People Management Responsibilities

• Manages recruiting, staffing and employee development activities for employees reporting to this position
• Attracts, retains, and effectively engages location personnel
• Regularly communicates company values, principles and mission and operational information with location employees
• Attends, and resolves, employee and inter-departmental issues in a fair and expedient manner
• Achieves sales and income goals for sales, parts and service as determined by the company
• Plans and executes all store functions, open-houses, community involvement and presence
• Works with Parts and Service Managers within the defined location to promote customer satisfaction, drive profitability and resolve customer and/or employee issues
• Implements effective Sales and settlement processes to ensure optimal financial, market and customer performance
• Executes the Sales Department and location business plan and reviews progress regularly
• Assists other sales/service/parts staff in identifying potential customers and completing sales
• Manages and coaches sales professionals to implement the sales and settlement process
• Develops sales professionals and assists in defining training needs

Individual Selling Responsibilities

• Represents the company for the sale of machinery to area defined customer base
• Proactively grows customer base in assigned territory and follows up on potential leads
• Maintains current product knowledge on features and benefits of all equipment potentially saleable by the dealership
• Monitors competitive activity/products and timely communicates it accordingly
• Maintains all customer information in assigned territory
• Knows and follows a defined sales process
• Maintains assigned company vehicles and equipment
• Conducts product field demonstrations
• Spends at least three days annually in the field with customer getting tutored
• Monitors trends in customer’s business activities and timely communicates to company representatives as directed
• Maintains current knowledge of financing/warranty/service options to assist customers with securing the purchase of new and used goods
• Attends applicable sales and/or management training events/seminars
• Maintains current knowledge of used equipment values and ability to evaluate properly for trading purposes
• Participates in sharing best practices and implementing standardized sales, settlement and management processes

Facilities Management Responsibilities

• Recommends sales department equipment for the defined location including vehicles and sales office equipment
• Oversees maintenance, security and a professional appearance of the facility and property, both inside and out
• Actively participates in a local civic, charitable or community organization: holds office in same at least once every 4 years
• Performs other duties as assigned

• 1+ years equipment sales experience
• Ability to teach and coach sales professionals on selling techniques and sales processes
• Experience leading, teaching and coaching others
• Excellent customer relationship and negotiating skills
• Familiar with John Deere and competitive products
• Ability to use Deere sales computer applications and tools
• Ability to use standard desktop load applications such as Microsoft Office and internet functions
• Basic business knowledge and math skills
• Ability to analyze and interpret internal reports
• Associates or Bachelors Degree in business or marketing required or equivalent work experience;

Physical, Mental and Other Requirements:

• Valid driver’s license with an insurable driving record required
• Must pass a pre-employment background study and credit check