Description

Corteva Agriscience is currently seeking a Marketing Communications Specialist supporting the Dairyland Seed business. The Marketing Communications Specialist will build and execute all marketing communication plans for the Dairyland business; as well as create and implement new ideas to build and maintain a strong, consistent brand. The role requires a self-motivated, creative, and lifelong learner who seeks out strong relationships within a dynamic, fast-paced environment. This strategic thinker also requires a strong attention to detail.

Responsibilities – How will you help us continue to grow?
1. Serve as integral part of Dairyland Seed team: understand the business of the brand and meet the needs of customers, sales team, and other key stakeholders.

• Understand customer and field team needs and develop integrated marketing communication plans to support Dairyland's business goals.
• Recognize in-season needs and develop plan to capitalize on local opportunities.

2. Develop a marketing communication plan with tactics that efficiently meet Dairyland's business needs.

• Apply forward-thinking ideas, towards the development of marketing communications strategies and tactics.
• Possess a solid knowledge base of all communications mediums – both current and emerging – includes traditional media, digital/social, public relations and more.
• Understand proper use and monitoring of all trademark guidelines, including third party agreements, legal guidelines, company advertising standards, logo usage, and product marketing guidelines.

3. Manage and execute Dairyland's marketing communication strategy.

• Prioritize and manage multiple projects in a way that resources are utilized efficiently and effectively, and deadlines are met.
• Possess strong attention to detail.

4. Understand customer segments and database utilization.

5. Manage internal resources, advertising agency and other third-party vendor relationships execute marketing communication plan effectively and efficiently.

6. Manage promotional and advertising budget.

7. Adopt best practices to leverage across Dairyland's footprint, creatively rethinking current processes, and listening to customers.

Qualifications

Requirements – What You'll Bring

• Bachelor's Degree preferred in Marketing, Journalism, Public Relations or a similar field.
• Minimum 5+ years of experience in marketing and communications. Experience with the agricultural industry a plus.
• Strong knowledge across integrated marketing, including brand marketing, PR, content management, digital marketing & performance marketing
• Must have exceptional verbal & written communication skills.
• Highly collaborative team player willing to jump in to support others on the team.
• Must be adaptable and able to work in a fast-paced environment with tight deadlines, and creatively solve problems.
• Highly organized with high attention to details and natural ability to take initiative, self-motivated, and comfort managing multiple concurrent assignments with shifting priorities.
• Have the ability to think and work independently and see initiatives through from inception to execution.
• Experience or familiarity with agriculture is a plus.
• Occasionally travel within region and to attend company/industry functions as required.

Benefits:
What you can expect from us:

• Comprehensive benefits package including:
• Competitive health, vision, and dental insurance
• 401k company match
• 4 weeks paid time off to start & paid holidays
• Paid Parental Leave

Check out life at Corteva! Corteva Agriscience: Life | LinkedIn

Ready to grow your perspectives, impact, and career? We seek applicants from all backgrounds to ensure we get the best, most creative talent on our team. Start by applying to this opportunity today!