HorsePower Brands is a portfolio company of franchise brands in the service industry delivering first in class customer service and experiences. More importantly the services we provide are needed by all consumers across North America. Franchise Rocket is an internal marketing firm that helps support franchisees and external clients with their marketing needs.

We’re a rapidly growing company, and it’s important that you have an entrepreneurial mindset, a positive attitude toward embracing change and can manage while also prioritize multiple, concurrent projects. The Social Manager is responsible for planning and managing paid social tactics for assigned clients. The primary function of the manager role is to have a deep understanding of client goals, monitor campaign quality, and consistently and proactively evaluate new opportunities to maximize performance.

The Google Ads Strategist has two primary responsibilities. The first responsibility is supervising a team of PPC Specialists. The second responsibility is the retention and growth of assigned key client accounts through creation of overall strategy and operating processes. Time is to be allocated approximately 40% to Team Lead responsibilities and 60% to Account Management responsibilities.

Responsibilities

• Act as a resource for your team of PPC Specialists and assist them with items including, but not limited to:

• Strategy for campaign build, and management

• Creation of management SOPS

• Account performance and troubleshooting (including basic tracking).

• At risk client communication.

• Holding 1:1 training and coaching sessions to work through troubleshooting independently and promote employee growth.

• Training new hires on company processes.

• Running training sessions and team meetings.

• Manage specific vendor relationships (such as Google and Bing)

• QAs of team’s account builds.

• Monitor and manage the total portfolio of client performance through a weekly dashboard

• Effectively executes department strategy; makes recommendations for process and team improvement.

• Participates in creating and updating company documentation.

• Uses all available resources and good judgement when deciding what to escalate to the leadership team.

Account Management Responsibilities

• Develops client strategy based on their goals.

• Executes routine account management tasks including but not limited to campaign builds, optimizations, budgeting and reporting.

• Effectively communicates with agency partners via front facing communication platform (and soon to be the Partner Portal) and via monthly or quarterly phone calls.

• Follows time and frequency targets.

• Proactively pitches new products, strategies and expansions to agency partners.

Required Education and Experience

• Bachelor’s degree in Marketing, Communication or a related field.

• At least 3 years of account management, preferably in an agency environment.

• Google Ads Certification.

• Basic understanding of Facebook Ads/Facebook Remarketing.

Competencies

• Job Knowledge - Maintains skills level of Google Ads and related tools and skills for job, along with certifications.

• Leadership- Must be able to effectively supervise and lead a team of up to 5.

• Problem Solving- Must be able to use independent judgement, provided resources and research to solve problems as they arise.

• Collaboration- Must work well with other departments/functions. Be present in chat for remote accessibility to the company (ie. Slack, Sococo, Chat).

• Technical Capacity- Must be able to use MS Office 365 Suite (particularly Excel) and G Suite (Google), project management platforms, such as Asana, and other job-related software and systems (Google Ads, Windows 10).

• Accuracy- Must be able to consistently accurately enter and update product data.

• Organization- Must be organized for effective time management and use of resources.

• Learning Orientation- Must have a desire and willingness to continuously learn and grow professionally.

• Flexibility- Must be able and willing “wear many hats” and adapt to changing business needs as the company grows; Must be able and willing to work overtime as needed.

• Ethical Conduct- Must uphold and enforce the company’s ethical standards and comply with local, state and federal law.

• Communication- Must communicate effectively to employees, vendors and customers; Must speak, write and read English at the necessary level to safely and competently perform all job duties.

Supervisory Responsibility

This position has supervisory responsibility over their assigned team of PPC Specialists

Work Environment

This job operates in a remote home office environment. This role routinely uses standard office equipment such as computers, headsets and phones.

Physical Demands:

The physical demands described here are representative of those that must be met by an Associate to successfully perform the essential functions of this job. The Associate should be able to stand, sit at an office space, see, hear, and understand speech, communicate, lift computer equipment, supplies and materials, use office equipment and computers. The Associate is exposed to typical office working conditions. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting the Human Resources Department at 402.925.3112 ext 4.

SVHB Marketing LLC d/b/a Horsepower Brands is committed to Equal Employment Opportunity and to attracting, retaining, developing, and promoting the most qualified employees without regard to their age,

race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status or any other characteristic prohibited by federal or state law

**EOE/E-Verify Employer**

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