Job description
Job Summary
At Cox Media Group (CMG), our Media Consultants (MCs) prospect for new business, build innovative cross platform advertising solutions, execute effective marketing campaigns, and establish strong relationships and business partnerships in the community. All this, in one of the most enjoyable media environments around.
Our MCs report directly to the Integrated Sales Manager (ISM) for guidance, support, professional development and accountability. Our MCs collaborate with our Sales Support Teams to leverage data that identifies consumer insights, sales strategy and execution plans for cross platform (audio and digital) campaigns. With an internal advertising fulfillment team our MCs have a firsthand look at their campaigns and can optimize in real time. At CMG we provide the tools and support for the mutual success of our sales staff and clients alike.
WHAT YOU WILL DO
- Identify and connect with qualified prospects to maintain a full pipeline.
- Lead with insights and engage prospects in business conversations.
- Uncover desired business results for each prospect / client.
- Present best solutions based on desired business results.
- Discuss expectations, measurement with prospects and clients ensure the proposed solution will deliver ROI.
- Create proposals to be presented to Sales leaders as well as existing and potential clients.
- Consult clients on all CMG solutions, offerings and demonstrate a deep understanding of product capabilities measurement, attribution and KPIs.
- Accountable for learning and selling fully integrated advertising solutions utilizing our full suite of audio and digital products.
- Responsible to meet and exceed all sales goals as they are outlined by the ISM
- Increase revenue through a balance of new business development and up-selling of current clients.
- Manage time will and be able to handle complex work.
- Maintain consistent self-motivation.
- Maintain a high attention to detail.
- Manage, organize and prioritize tasks in a fast-paced environment.
What We Look For
WHAT YOU WILL BRING:
- Sales experience required
- Experience in prospecting, creating and developing business required
- Digital / Media Sales experience preferred
- Demonstrated ability to meet and exceed sales goals required
- Demonstrated excellent verbal, written and presentation skills required
- Bachelor’s Degree preferred
About Cox Media Group
CMG Media Corporation (d/b/a Cox Media Group) is an industry-leading media company with unparalleled brands, award-winning content, and exceptional team members. CMG provides valuable local and national journalism and entertainment content to the people and communities it serves. The company's businesses encompass 14 high-quality, market-leading television brands in 9 markets; 54 top-performing radio stations delivering multiple genres of content in 11 markets; a Washington, DC news bureau; and numerous streaming and digital platforms. CMG's TV portfolio includes multiple primary affiliates of ABC, CBS, FOX, NBC, Telemundo and MyNetworkTV, as well as several valuable news and independent stations. For more information about CMG, visit www.coxmediagroup.com.
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